Audemars Piguet benefits from a not insignificant help, the brand is often associated with personalities like Arnold Schwarzenegger and Jay-Z. Sponsoring is a commercial technic widely used by most companies. We also see this, in such sector as Haute couture and luxury in general (Christian Dior, Chanel and so on..) Audemars Piguet support the British … Continue reading Hey ! I am the Muse !
When you think about innovation, What do you think about ? . About the new technology, about something new maybe? Yes but go further! Well about, the future..? The time?! Yes! Again and again “it’s all about time!” and even in watches companies became innovative! Companies from different areas have had … Continue reading Innovation with the Apple !
Audemars Piguet ! Here is an incredible brand! Founded in 1875 by two childhood friends Jules-Louis Audemars and Edward-Auguste Piguet . The Audemars Piguet’s house is created in a first place thanks to Jean-Luis who decide to open a clock workshop in the family farm located in Le Brassus in Switzerland. He decided to appeal to … Continue reading Two Friend’s time
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